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Here at Softsens, each new year comes with exciting opportunities to create products that you and your babies will love! We constantly strive to bring you products that are unique – whether it’s with our organic fabrics, beautiful limited-edition designs, new bamboo products for babies, advanced skincare formulations and much more.
We’ve got so much in store for you in 2020, but before we dive into the new year, here’s a look at some of our favourite milestones from the year gone by.
1. Launch of the Softsens Style Secrets Collection
We want to create clothing for your babies that is the perfect blend of both style and comfort! So, we worked to design a range of outfits that were perfect for every occasion – from outdoor adventures to daily wear to special occasions. Each of these outfits is sophisticated, modern and a limited-edition piece. Made from soft, breathable and durable organic cotton fabric, each piece of clothing is designed to be just as comfortable & practical as it is stylish! This range of organic baby & kids clothes has something for everyone – from stylish organic cotton shorts and t-shirts for boys, to adorable tops and organic cotton dresses for baby girls.
2. Introduction of our beautiful Newborn Bamboo Essentials
We believe that everything you put on your baby’s skin should be as soft & gentle as can be. So, we launched our bamboo apparel collection for newborns. Made from super-soft & silky organic bamboo fabric (also referred to as ‘bamboo rayon’), our bamboo clothing range is absolutely perfect for your baby’s delicate skin. Not only is bamboo fabric delightfully soft, breathable and cozy, but it is also a safe and hypoallergenic fabric that is antibacterial in nature. This makes it ideal for babies who are prone to eczema and have skin sensitivities. Our range of bamboo clothing includes bamboo onesies, footies, stretch swaddles, beanies, booties, bamboo t-shirts and bamboo leggings. Thanks to the amazing response we’ve received from moms, we’re going to keep adding new styles to this amazing bamboo baby clothing collection.
3. Advanced diaper rash treatment for your babies
Our skincare range is carefully created to offer you products that’ll make your lives as stress-free as possible! After months of research and development, we introduced our very own Softsens Baby Diaper Rash Cream, designed to provide quick relief from nappy rashes, skin redness and inflammation. This ultra-mild yet completely effective natural cream is a blend of 6 natural skin superfoods - Shea Butter, Kokum Butter, Jojoba Butter, Almond Oil, Aloe Vera juice and Vitamin E. These carefully-chosen ingredients are packed with antibacterial and anti-inflammatory properties that to not only heal but also protect and moisturize your baby’s sensitive skin. This gentle formulation is also enriched with Zinc Oxide for diaper rash treatment, which works to create a barrier between skin and diaper, and also helps skin to heal. The best part about this baby diaper rash cream is that it can be used as a means of diaper rash prevention as well. It is mild enough to be used at every diaper change, and will leave your baby’s skin soft, smooth, nourished and healthy.
4. Limited-edition Christmas clothing for babies
We want to be present at every special occasion in your lives! This festive season, we launched two unique, limited-edition Christmas footies to help keep your babies cozy and merry all through the festive season.
Tell us – which of our 2019 product launches did you like most?